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Content calendars that actually work

Plan content across channels so it's on time, doesn't clash, leaves room for approvals and matches real product dates.

Level
Beginner
Length
About 30 minutes
Contents
3 lessons · 1 video · final exam
Status
Published · updated 1 Oct 2026

Skills you'll practise

  • Spot clashes and date conflicts on a content calendar
  • Build approval and lead time into a schedule
  • Give every item an owner, a channel and a goal
  • Adjust a calendar when a launch date moves

Course outline

  1. 1.Content calendars that workVideo · 2 min
  2. 2.One calendar, one truthLesson · 14 min
  3. 3.Planning backwards from a fixed dateLesson · 14 min
  4. 4.Maintaining and repurposing contentLesson · 13 min
  5. 5.Content calendars that actually work: knowledge checkKnowledge check · 16 questions
  6. 6.Content calendars that actually work: practical exerciseKnowledge check · 1 question
  7. 7.Final exam7 questions · passing it completes the course, so people who already know the material can test out

Sources it draws on

The lessons and questions are written from these references, so learners can go back to the original.

  • General marketing practice: planning, measurement and brand consistency

See it with your own jobs and topics

Tell us about your team and we'll walk you through setup, from choosing jobs to your first skills check.